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About Pulse Horizon

An independent observatory, and the methodology behind it.

Pulse Horizon is built by two friends with twenty-plus years each in their respective rooms. It is where we stitch complex data points together to drive clarity and ease of access to complex problems. We're starting with Sydney heat stress and the data-centre commissioning around the city, because that's where we think the biggest gap between the data and the people who need to read it sits today.

The methodology

Collect, stitch, review, publish.

Four moves. The technology is straightforward; the discipline is in keeping the humans in the loop at the right step.

  1. 01

    How we collect

    Pulse Horizon stitches together live public data, nothing in here is private, nothing is paid for. The BoM stations, the NSW RFS active-incident feed, Transport for NSW GTFS-RT, AEMO grid demand, Ausgrid distribution outages, the NSW NZC registry, the ABS census, NSW Health LHD boundaries, and the NSW planning data-centre register. Every source is named on the layer it feeds.

  2. 02

    How we stitch

    We aggregate everything onto a single hex grid across Sydney, 3,678 cells at the same resolution, refreshed every 15 minutes. Same grid for every layer means you can read heat, vulnerability, fires, outages and data-centre clusters on one page without forcing the eye to translate between scales. The hex is where the project gets its name.

  3. 03

    Why the data-centre angle matters

    Sydney's western corridor is commissioning roughly 5 big new data-centre clusters at once. Each one adds heat to its locale, draws power from the same network that has to cool homes, and tends to land near suburbs that are already uplifted on the heat-vulnerability composite. That's an UHI question and a grid-headroom question wrapped in a regulatory one. Pulse Horizon is one of the few places you can see all three on one canvas.

  4. 04

    Humans at the heart

    Every layer is reviewed by us, Matt, Sam, and the SMEs we trust, before it ships. Public data on its own gets you confidence intervals; the read is closed by shared human experience. We don't automate the review away. That's the bit that keeps governance and transparency honest, and the reason we put our names on every conclusion.

The principle

Why we're called Pulse Horizon.

Event horizon.

A theoretical boundary around a black hole. Inside it, gravity captures everything; outside it, the same boundary can be observed. The pull is one-way.

Pulse Horizon.

We create the Pulse Horizon for the outside observer. Inside the build-out, gravity captures judgement: operators measure their own claims, regulators inherit the operator's data, planners price the upside and inherit the downside. From outside the horizon the same boundary is readable. Pulse Horizon publishes the read.

Built by two friends

The founders.

Matt Shore
Matt · technology + AI

Matt Shore

Founder · Alt Horizon · AI + infrastructure

From IT apprentice to founder of Alt Horizon. Two decades of hands-on systems work. Instrumental to understanding token economics and creating HPE's UKIMEA AI / HPC strategy, messaging, value propositions and GTM through Jan 2026. Dyslexic, holistic, evidence-led.

The longer read

Current: Founder of Alt Horizon, an engineering-first AI consultancy built on measurable outcomes, predictable costs and data sovereignty. Co-founder of Pulse Horizon.

Track record:

  • 20+ years hands-on systems, IT apprentice to founder; full-stack infrastructure engineering across the entire layer.
  • AI & HPC Solutions Business Manager (UKIMEA) at HPE through Jan 2026; instrumental to understanding token economics and creating HPE’s UKIMEA AI / HPC strategy, messaging, value propositions and GTM, including a 600+ member customer community across the region.
  • Solutions-first builder, designs to the need and the outcome rather than the stack; composable services, automation and tooling over heavy scaffolding.
  • “Sovereign AI Stack” architect, self-hosted on-prem AI deployments, TCO / ROI modelling on token-based pricing.

Why he’s here: AI advice sits too close to the hype cycle and too far from the infrastructure. Alt Horizon was built to close that gap; Pulse Horizon extends the same evidence-led posture into the public realm. The AI build-out can’t be a black box.

Lens: technology, infrastructure, AI economics, token economics, scope-2 and scope-3 emissions, vendor lock-in, cooling investment ROI.

Connect on LinkedIn →

Sam Botterill
Sam · energy + sustainability

Sam Botterill

Founder · Active Energy Information Systems · Energy + sustainability + decentralised energy regulation specialist

Energy and sustainability project director. Builds at the intersection of regulated markets and new business models.

The longer read

Current: Director, Active Energy Information Systems (formerly Sckratch, Jan 2022 to present), a special-purpose company developing new ideas in the energy and utilities space, around regulation and the market integration of new business models. MSc Energy, Technology and Economics (City University) + BA Politics and Government (Durham).

Track record:

  • Advisor to Powerledger (AUS) on decentralised regulation and approaches to market access.
  • Chair, SARCC, €11M pan-European nature-based-solutions project; 14 partner organisations delivered through Brexit + crisis-grade conditions.
  • Primary advisor to South-Eastern Local Authorities on engagement with electricity-distribution network operators on Ofgem Price Control determination.
  • Prosumer Design Lead, EMPOWER 2, €4M EU domestic demand-side-response project; designed prosumer business models with battery, solar and micro-CHP.
  • Advisor to Allied Irish Bank on delivery of sustainability loans and banking products.
  • Independent Advisor to Innovate UK, contracted to aid with analysis for the flagship local-energy-systems competition and the integration of decentralised cities into the energy system.
  • Commercial Manager, Electron, bridged blockchain DLT to demand-side response; public spokesperson on DSR + DLT for energy networks.
  • Executive Assistant to CEO, Kiwi Power, regulation and ops; helped move diesel farms out of UK DSR product set, with cabinet-office engagement and questions in the Commons.
  • Energy Institute Carbon Capture and Storage, funded by the Australian Government.

Why he’s here: the AI build-out’s grid + sustainability impact is being scoped by people who don’t understand the markets that have to absorb it. Pulse Horizon brings the regulatory + market literacy that turns climate data into commercial conversations.

Lens: local power markets, network charges, NABERS for data centres, NEM design, DSR + flexibility, ESG investing, peer-to-peer energy trading.

Connect on LinkedIn →

See Sydney Live → Read the case study →

Since Est. 2026

Five moves so far. More on the way.

  1. Jan 2026 Project founded by Botterill & Shore.
  2. Apr 2026 First hex layer published: 3,678 cells across the Sydney basin, refreshed every 15 min.
  3. May 2026 · early 72-site data-centre inventory wired into the map, ranked by disclosed MW.
  4. May 2026 · mid NSW Parliament data-centre inquiry case study live; pulled the hearings, submissions and a watching brief into one page.
  5. 21 May 2026 Public launch on pulsehorizon.co.uk.
  6. Next New free map views and the first Botterill & Shore blog drop. Sign up to get them.